Keith Instone on User Experience
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As part of the Stratascale Horizon Report on User Observability, I tried to explain how user insights is an organizational capability that helps digital system engineers, designers, and management understand experiences that customers and employees are having. With shared understanding of system performance, users’ experiences, and business transactions, organizations can increase their digital agility, helping them survive in …
I wrote an article for the Customer Experience professional association of Michigan’s blog. Users as Customers and Other RelationshipsWhat is the relationship between User Experience (UX) and Customer Experience (CX) in your organization? It depends. I think looking at the relationships between your organization and the people who are interacting with it will help you …
This article was originally posted as part of the CX of M blogosphere on April 1, 2020. Local copy added here in August 2023 because the article is no longer online at cxofm.org. What is the relationship between User Experience (UX) and Customer Experience (CX)? It depends. You can try to explain the relationship between …
My “op-ed” article User Experience for Economic Success and Social Impact was published in the OhioX Idea Hub yesterday (March 4, 2020). As I said when OhioX launched in December, I like the vision of Ohio being a leader in technology and innovation, and I think our state needs to be a leader in user …