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eCommerce UX Optimization
February 17, 2023 @ 9:00 am - 10:30 am
Join Together Digital Columbus for its first in-person event of 2023!
Hailey Schraer and Jess Bailey of The Scott’s Miracle-Gro Company User Research team share the process of launching a direct to consumer (DTC) eCommerce site for new brand instead. Hear how they worked to align business objectives, and optimize user flows to reduce friction points.
Register at eventbrite.com.